The core of the new jig & worm series are, well , what else... the "jig & worm" rods! We have three 6'8" models ranging from 2-4 power for pitching jigs and worms. Four longer, more VERSATILE 7'1" models, ranging from 2 to 5 powers, that extend casting range and line control for deeper water.

BCR802   :   BCR803   :   BCR804   :   BCR852   :   BCR853   :   BCR854   :   BCR855   :   BSR802   :   BSR803

Carolina Rig
Our two Carolina rig rods are designed to make throwing those long leaders and heavy weight much EASIER. Both are long rods(7'3") with longer rear grips for total, two-handed casting control. The added length also increases casting distance so you can cover more water, as well as long arcing rod sweep for POSITIVE hooksetting power. One is rated for 14-20 pound line and up to 3/4-once weight. The other; rated for 17-25 pound line and up to the 1 1/2-ounce weights.

BCR874 : BCR875

Senko ® Rods
Senko® anglers seeking more casting ACCURACY and control will appreciate our two new specialty soft-jerkbait rods. One is 7'5", rated for 12-16 pound line and smaller baits, the other; 7'2" and rated for 14-20 pound line and larger baits. Both increase casting DISTANCE and positive hook-ups due to the longer rod arc and extra length. Senko® is a registered tradmark of Gary Yamamoto Custom Baits.

BCR893 : BCR864 : BCR852

When it comes to PERFORMANCE and all-around fishability, the Mag Bass rods are our pride and joy. These rods, originally designed for pitching jigs and worms for largemouth bass have been discovered by walleye anglers, smallmouth enthusiasts, pike chasers and even light-duty saltwater folks. Pitching is an underhand casting method that allows you to put a bait around visible cover with a nearly splashless entry. When the fish are spooky and a big splash sends them scurrying off and you just can't get close enough to flip, this is the best approach, but these Mag Bass rods are far more VERSATILE than just this one dimension. They're fast-action rods with a powerful, magnum butt section that gives you increased casting range, more effective hook sets (especially in deep water) and superior fish-fighting control. Fuji reel seats, with our "mag touch" exposed blank near the trigger gives you superior sensitivity as well as better casting control. You'll find yourself using these rods for EVERYTHING... jigs, plastic worms, soft jerk baits, and whacky worms. They are available in a wide range of lengths and powers, plus the more popular models come in all four graphite performance levels.

MBR782 : MBR783 : MBR784 : MBR842 : MBR843 : MBR844

For over two decades, while the vast majority of the world's hardcore anglers have been enthusiastically snatching up graphite rods for their performance, one group has staunchly resisted - CRANKBAIT FISHERMEN. They claim graphite's too stiff. Too responsive. Won't let the fish inhale the lure. Well, here is our official answer: They're right. Fiberglass may be heavy, it may feel dead, it may have the reaction capabilities of vermicelli-but its softer, slower action has often made it a better choice for fishing crankbaits. Our Crankbait Series rods incorporate all the elements of the best fiberglass crankbait rods, but with all the added benefits of graphite. These rods have a soft, slow action that allows your lure to work perfectly, and allows the fish to inhale the bait, but unlike fiberglass rods, they're incredibly light, super RESPONSIVE and extremely sensitive. Their reduced weight makes them far less tiring to cast. They're sensitive enough that you can feel a bass suck in a suspended jerkbait and they recover quickly so you won't have to worry about keeping your line tight when a fish jumps. In other words, you gain all the advantages of graphite with the action and flexibility of glass. Each rod in the series is crafted in a gorgeous metallic copper finish. These are truly STATE-OF-THE-ART crankbait rods.

CBR781 : CBR783 : CBR841 : CBR843 : CBR845 : CBR847

Like lots of successful techniques in bass fishing, the keys are repetition and consistency, along with repetition and consistency. Any one of a thousand casts could be the fish of a lifetime, so consistently placing your bait in the zone is extremely important. These rods are ACCURATE, tough and sneaky powerful, yet so light even the softest strike feels like an explosion. There are seven rods designed specifically to fish blades like they're meant to be fished, with power-ratings varying from light to heavy and lengths from 5'6" all the way up to 7'2". Extra-fast tips give you the ability to snap casts in and around all types of cover, with an extremely POWERFUL butt section to keep even the biggest bass away from trouble. Add to that a quick, responsive action and sensitivity that helps you feel every rock, blade of grass, or limb you're likely to encounter. Fuji Alconite guides and "blank through" Fuji ESC reel seat, (except the SBR864C, which has a standard trigger reel seat), combined with rear grip lengths to make them both comfortable and efficient. Finished in a deep red with dark contrasting wraps. Imagine... a rod so PERFECT for spinnerbaits that you won't want to put it down. We just hope you won't forget how to fish the other lures in your tackle box.

SBR811 : SBR812

As UNIQUE in action and performance as this alternative technique is to bass fishing, our Drop-Shot rods are a balance of SUBTLETIES and power. You'll appreciate the soft tips for twitching baits, and when you "lift" the rod, the power behind those noticeably lighter tips will surprise you. You don't set the hook with this technique... you just crank a little faster and lift the rod slowly - if you can! There are two different models available. The lighter DSR820's are designed for water up to about 25 feet deep. The more powerful DSR822's are designed for slightly heavier line, heavier cover and deeper water to 50 feet. Lightweight, durable Fuji Alconite guides are stacked forward to protect the line during EXTREME rod flex. The casting rods feature a Fuji "blank-thru-handle" triggered reel seat and premium cork. The spin versions have our own custom reel seat, allowing you to mount the reel in a FORWARD position so you can touch the blank above the cork for additional sensitivity.

DSR822C : DSR822S

Shallow, deep, around docks, and even when fish are on the beds, the ShakyHead may not be the go-to tactic under normal conditions, but it's highly effective when the going gets tough. When the fish are hugging the bottom in tight cover the ShakyHead will get in their faces like no other technique.

SHR821 : SHR822

No longer will these light biters have a place to hide.  Great for detecting cover, even when there isn't any, or very little.  The GLX material in this rod allows you to feel every little blade of grass they're likely to seek cover behind.  The extreme light weight will give you the ability to fish with a light touch all day.

SMR822S-SP-GLX

A float plane into the heart of ALASKA? The trip of a lifetime to South America? A two-hour drive to the in-laws that just happens (if you take the right roads) to pass through some blue ribbon trout water? No matter where you're headed, you want to arrive there, rods included. This is the philosophy behind our ESCAPE Travel rods. 16 high performance and four even higher performance (GLX to be exact) multi-piece spin and cast rods designed to cover the gamut of fishing opportunities for the vagabond angler. Whether you BACKPACK, travel around the world or just want a rod to stick behind the seat in your pick-up, it's a good bet you won't find a better multi-piece rod anywhere. The next time you head out for that trip of your fly-fishing LIFETIME and the winds threaten to put you out of business, just pack your favorite Escape rod as a back-up and save the day.

ETR75-3 ULS 4 : ETR81-3 HC 20 : ETR81-3 HS 20 : ETR81-3 MHC 17 : ETR81-3 MHS 15 : ETR84-3 LS 6 : ETR84-3 MC 14 : ETR84-3 MLC 10 : ETR84-3 MLS 10 : ETR84-3 MS 12 : ETR90-3 MC 12 : ETR90-3 MS 12 : ETR90-3 HC 20 : ETR99-3 HS 17 : ETR99-3 MHC 14 : ETR99-3 MHS 14

Bass/Casting/Flipping

If "FLIPPING" is one of your favorite techniques, we think our new GLX flipping rods can be described with one word - astonishing! First of all, they're all one-piece and very powerful, yet so light you'll WONDER how we did it. We make two options in our 15-25 pound line flipping sticks. One is extra long (7'11") for special cover and structure situations; one is 7'5" and the WORKHORSE of the new line. In addition, there is a new, lighter flipping rod with a fast taper for those wishing to pitch jigs and worms, and still have the ability flip when they want to.

BCFR863 : BCFR894

Flipping Stick

Flipping is a technical form of heavy-duty finesse fishing. Yes, "FINESSE" and "HEAVY-DUTY" together may sound like an oxymoron, but most anglers choose to flip because the fish are in heavy cover where conventional casting just isn't an option. The length of a Flipping Stick allows the angler to "swing" lures around into heavy cover so that they enter the water softly. And because they allow a vertical presentation, your lure drops straight to the bottom-unlike a lure that's cast and falls toward the angler, missing those important perimeter zones. Often times, the real test isn't hooking fish, it's getting those fish out of the space you just flipped your lure into. You need a rod that can move fish quickly. Built with a FAST TAPER, these rods will do just that. The butt section collapses into the handle for easy storage.

FSR904X

A real bass fisherman never, but never, admitted using a spinning rod, unless it was for panfish, and even then it was iffy. But times are CHANGING and so are techniques. First out of the closet were the die-hard smallmouth anglers. They favored the spinning rod because they used lighter line and smaller lures to fool those super cautious brown bass. Then, as finesse fishing came into play, more and more anglers found the spinning rod to be the PERFECT SOLUTION for the clear water lakes where spotted bass and smallmouths abound. The only negative was nobody ever really offered the nice, fast-action rods that the casting crowd enjoyed. That was until we introduced the Spin Jig Series. It's the unique blend of DYNAMIC tapers and super-sensitive materials that helped make these the rod of choice for serious light line anglers. Grubs, small worms, hair jigs, split shot rigs, "mojo" rigs... you name it, the spin jig rod is a great option.

SJR722IMX : SJR902IMX